Natural Sweetness Without Compromise
Nu-LIFT™ by RIBUS is a revolutionary, clean-label functional ingredient designed to naturally enhance sweetness while maintaining a neutral taste profile. Derived from non-GMO rice, Nu-LIFT™ delivers subtle sweetness modulation without artificial sweeteners, making it ideal for brands committed to transparency and label integrity. It helps smooth harsh or bitter notes, allowing your product’s true flavor to shine, naturally.
Functional Support for Modern Formulations
Beyond sweetness, Nu-LIFT™ plays a powerful functional role in formulation performance. It supports texture, mouthfeel, and overall flavor balance across a wide range of applications, including beverages, nutrition bars, powders, and supplements. Its versatility makes it a go-to solution for formulators seeking consistency, stability, and scalability in commercial production.
Clean-Label Innovation Consumers Trust
Today’s consumers demand products that align with their values, simple ingredients, recognizable sources, and reliable performance. Nu-LIFT™ meets these expectations with a plant-based, allergen-friendly profile that fits seamlessly into clean-label, vegan, and natural product lines. Choosing Nu-LIFT™ means choosing innovation that builds trust, supports brand credibility, and drives repeat purchases.