
Mirtoselect® (Bilberry Extract 36%) by Indena
Product Overview & Benefits
Vaccinium myrtillus L. is a small edible berry whose use in traditional medicine has been documented since the Middle Ages, becoming one of the major herbal remedies after the 16th century. Later studies have then identified some of bilberry’s biologically active substances, particularly the anthocyanins, with impressive antioxidant properties.
Mirtoselect® is a standardized extract containing more than 36% of anthocyanins, whose formulation has been optimized since the 1970s.
Supported by more than 60 positive studies, including at least 30 controlled or double-blind studies about vascular and eye health efficacy, nowadays Mirtoselect® is also studied for the broad effect of its anthocyanins profile, encompassing memory optimization, cardiovascular health, metabolic health, and more.
The beneficial activity of Mirtoselect® relies mostly in its anthocyanins’ powerful antioxidant potential, although anthocyanins’ are also associated to other biological activities.
The major application areas investigated so far for Mirtoselect® are vascular health and ophthalmology.
Thanks to the effect on vascular circulation, Mirtoselect® can improve oxygen and blood delivery to the eye, restoring the tear secretion functionality and supporting eye health in retinal challenges.
Furthermore, its free-radical scavenging properties counteract oxidative stress, one of the major risk factors of dry-eye discomfort.