Meet Herbal Expert Larry Martinez at Expo West

Did you know that Larry Martinez — a botanical extracts expert with over 22 years of industry expertise in sourcing and commercializing botanical extracts from around the globe — was recently added as the National Sales Director for

I’ve personally known Larry for over 20 years and it’s an honor to have him join the team as we continue to revolutionize the way nutritional ingredients are bought and sold. Larry understands that is the future of the nutritional ingredients industry, which aligns perfectly with our core values and mission statement.

In 1997, Larry launched Amax NutraSource — a leading supplier of botanical extracts — where he served as President and Founder. Larry’s key attribute in developing sales in the global nutritional industry was to focus on quality ingredients directly sourced from the factories, and to provide transparency and quality control measures for the customer.

In today’s transparent environment, we understand the level of quality ingredients and quality service that you require. With the e-commerce platform providing complete transparency on factory of origin, price, real-time U.S. inventory and downloadable QC documents, we will deliver not only on your requirement, but also on convenience and efficiencies that technology provides.

We’ve recently launched our new user interface with consolidated navigation and upgraded filters for a highly efficient search. At SupplySide West, we launched our new Branded Ingredients Program, providing supply chain sourcing teams with even more powerful tools that differentiate ingredients with complete brand stories to help with your sourcing and purchasing needs.

Larry will be at our Expo West booth #3541, and at our Marriott hospitality suite, so email [email protected] for complete details. We’re also setting customized meetings, so contact us now for arrangements.

For any immediate questions, you can reach Larry at [email protected] or myself at [email protected].

Thank you,

Peggy Jackson
VP, Sales & Marketing™