In a deal that will change the way U.S. buyers of nutritional products do business with China,, the industry’s first ecommerce platform, has signed a partnership agreement with Yangzhou Rixing Biotech to sell glucosamine online directly to American customers., an exclusive service of GWI (Green Wave Ingredients), plans to add more Chinese factory partners and products as it expands its buy-direct ecommerce platform.

 “This is a game changer for the nutritional raw materials industry and the winners are U.S. customers and the American consumer,” said GWI President Sherry Wang, “Online factory-direct purchasing from suppliers means lower prices, higher quality and faster delivery.”

“It also is leveling the playing field for small and medium-sized U.S. nutritional supplement companies who today are at a competitive disadvantage,” Wang added. “We are changing the way companies do business with China.”

“We are excited to be the first to partner with to create a new ecommerce business in our most important market—the U.S.,” said Jerry Zhang, CEO of  Yangzhou Rixing Biotech Co. Ltd., a leading Chinese pharmaceutical ingredients manufacturer and one of the world’s largest makers of glucosamine. “We see this becoming the major channel for selling to American consumers. I encourage our existing customers to purchase our products through”

Glucosamine is one of the most common non-vitamin, non-mineral, dietary supplements and is used by adults worldwide for joint pain and arthritis.

Customers using the platform will be able with a key stroke to buy high-quality glucosamine directly from Yangzhou Rixing Biotech, rather than through a distributor. They will get the factory price, comprehensive quality control, a transparent transaction, prompt shipment from’s California and New Jersey warehouses, and excellent customer service. The service will be operational July 20th, 2015.

Factory-direct online purchasing is the latest step in the development of the platform, which eliminates inefficient and expensive manual ordering.

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